A showcase of my work containing a wide range of skills. From in-depth research into medical assistance, to comical re-branding of a household drink.
giffgaff is known for their strong community ethos, so how can they help a community in the UK using the power of 5G?
Young adults are increasingly becoming the biggest social drinkers in the UK, yet the demand for alcohol has never been lower.
Vimto is going bridge this gap, by being available behind the bar.
The demand for alcohol has never been lower for social drinkers. So Vimto is now available behind the bar.
Going head on against alcohol, Vimto mocks well known drinks using it’s cheeky tone of voice, with a new look.
82% of people living with dementia are cared for by an informal carer. Spotify provides free music therapy for support, proven to benefit mood and well-being.
To target dementia patients and their informal carers, print ads will be shown at the GP’s waiting room. Giving the opportunity to talk about how music therapy can help those living with dementia.
Two radio adverts, targeting informal carers over radio and on the Spotify app.
Using real time data, Audible provides recommendations to a city. It can be a trending hashtag, the weather, or traffic reports.
To show Audible’s relevance, real time data is used to recommend audiobooks using traffic data from the tube.
Using real time data from Manchester, Audible recommends a relevant audiobook using weather as a vehicle.